Luminance (Master of Digital Media, Industry Day)
EXTRA CURRICULAR EXPERIENCES
Luminance (Master of Digital Media, Industry Day)
Event Photography by Nazifa Alam
What is Industry Day?
Industry day is a display of all the students projects that they have been working on throughout the time they have been doing their Masters. It is where students present the findings of their projects and research to professors, peers, and different industry guest.
Objective:
Develop a visual identity and creative direction for Luminance, the program’s first 2-day public showcase at TMU. The event needed to highlight the breadth of student innovation while symbolizing the milestone of visibility and transition for the program. Project streams on display included thesis, startup and industry partnerships.
What I did as a Designer:
Created Brand Guidelines for the team to follow and use.
Designed different marketing flyers, posters, pamphlets using Krita, Photoshop, Illustrator, and Indesign.
Created and designed different merch items like shirts and Keychains using Krita, Photoshop, and Blender.
Organised a photoshoot for the Cohort to take headshot photos for the Cohort to use for professional purposes.